jeudi 31 mars 2011

Bless : between fashion & design


Bless was created in 1997 in Berlin by Desiree Heiss and Ines Kaag, two German designers.
They are unconventional and don't want to become celebrities (there are no pictures of them).

Expression & Signification

This cable brings out the multiple use we can do of Bless's cable jewelry. Although it has been designed with clear allusions to jewelry, it has more than the decorative function of traditional jewels, and it is not (only) meant to serve on the human body. These cables have been transformed into an aesthetic object thar can be desplayed in an interior. It puts emphasis on an element which is usually hidden, and renews our vision of it.

The cables below have a more ambiguous functionality. The use of small beads suggests they can be worn as necklaces.
Their uniqueness enhances their value for the owner. Interactions with the brand Bless (bringing one of your cables to their boutique) account for the creation of a unique piece of art, somewhere between jewelry and design, the original object somewhat being stripped out of its genuine utility by the ornaments.





Wearing or displaying these cables also suggests to the world something about your lifestyle and taste. Although it is one of Bless's least expensive items, it is also one which shows the brand's radical approach to fashion, being both a challenge to wear, making reference somewhat to Native Art, and proposing an artistic reflection on a piece of furniture that completely invade modern interior. These cables, the possibility of having several of them, suggests a possible transformation of modern interior, which goes beyond what we usually expect of fashion.
Bless's cable jewellery

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